A year of testing on my agency's clients, 6.31M impressions, 157.7K clicks. I turned my internal SEO tool into a no subscription needed product.
Running an SEO agency, I was spending $1,700+ a month on SEO tools. Most of that went unused. The team would pull data in bursts when onboarding a client or building a report, then barely touch the tools for weeks. We were paying for the whole month either way, and every new hire meant another seat. So I built an inte…

